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Monday, October 10, 2005

Breaking News: Smurfland at War!

War has struck in the troubled Smurfland area. Reports are sketchy but the leader of the Smurf faction, General Pappa Smurf is believed to be missing presumed dead. More news as it comes in.

BRUSSELS - The people of Belgium have been left reeling by a public service commercial featuring the Smurfs, in which the blue-skinned cartoon characters' village is annihilated by warplanes.

The 25-second commercial is the work of UNICEF, and is to be broadcast on TV across Belgium next week as a public fundraiser. It is intended as the keystone of a drive, by UNICEF's Belgian arm, to raise about $145,000 for the rehabilitation of former child soldiers in Burundi.

The animation was approved by the family of the Smurfs' late creator, "Peyo."

Belgian television viewers were given a preview of the commercial earlier this week, when it was shown on the main evening news. Reactions ranged from approval to shock and, in the case of small children who saw the episode by accident, wailing terror.

UNICEF and IMPS, the family company that controls all rights to the Smurfs, have stipulated that it is not to be broadcast before 9 p.m.

The ad pulls no punches. It opens with the Smurfs dancing, hand-in-hand, around a campfire and singing the Smurf song. Bluebirds flutter past and rabbits gambol around their familiar village of mushroom- shaped houses until, without warning, bombs begin to rain from the sky.

Tiny Smurfs scatter and run in vain from the whistling bombs, before being felled by blast waves and fiery explosions. The final scene shows a scorched and tattered Baby Smurf sobbing inconsolably, surrounded by prone Smurfs.

The final frame bears the message: "Don't let war affect the lives of children.''

Comments on "Breaking News: Smurfland at War!"


Blogger airforcewife said ... (5:44 PM) : 

Oh please. I watched the Smurfs regularly growing up. I know what they were REALLY like... always running around chanting spells, tripping up Gargamel and humiliating Azriel...

I mean, come on, who is the underdog here? There were, like, 500 Smurfs and only one cruddy wizard and one cat.

I'd say that what that cartoon doesn't show is the lead up to the Smurfian bombing where Papa Smurf was busy putting down land mines around the enclave of some wizard without Gargamel's patience.



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